Yes, you can fundraise for Race for Impact through Instagram! Setting it up only takes about five minutes. You can now run a fundraiser straight from your Instagram profile, and what you raise there counts towards your Race for Impact total. This is a new feature, so it is in beta: if anything looks off, get in touch and we will investigate.
Follow the step-by-step guide here: Fundraise on Instagram
Before you start
Link your Instagram handle first. Do it at the top of the guide page, before you create the fundraiser. (Note you will need to be logged in to your Race for Impact profile in order to do this. See our advice on how to do this here.) You are required to link your Instagram handle to your account in order for us to match Instagram donations to your page. Without it, the money still supports the cause-area funds but won't show on your profile or count towards your minimum.
Your fundraiser will say "High Impact Athletes", not Race for Impact. That is correct: High Impact Athletes is the registered charity behind Race for Impact, and it is the name Instagram uses in the charity picker, on the fundraiser and on receipts.
Title your fundraiser with your name, exactly as it appears on your Race for Impact page, and set the goal to at least your fundraising minimum.
Use your phone. Instagram's fundraiser tools are not available on desktop.
Common questions
Does it count towards my fundraising minimum?
Yes. Donations to your Instagram fundraiser go to High Impact Athletes, the charity behind Race for Impact, so they are Race for Impact donations. While the feature is in beta, we credit Instagram donations to your page by hand, in batches, after Instagram sends us its report. That means they can take up to 2 weeks to appear. Nothing is lost while you wait.
My Instagram donations haven't appeared on my page.
That is expected for up to 2 weeks while we credit them by hand. First check the handle linked on the guide page matches the account running the fundraiser. A wrong or missing handle is the most common reason we can't match donations to your page. If the handle is correct and two weeks have passed, message us and we will trace them.
I got a reminder that I'm running out of time, but my Instagram donations aren't counted yet.
Those reminders are based on what is on your page today, so they don't include Instagram donations we haven't credited yet. While the feature is in beta we credit Instagram donations by hand, and once they are credited they count towards your minimum like any other donation. If you are within a week of race day and they still aren't showing, message us with your Instagram handle and we will check.
Will donations made on my Race for Impact page show on my Instagram fundraiser?
No. Instagram doesn't let us push anything back into it. Your Race for Impact page shows your full total; the Instagram figure only shows what came through Instagram.
Will my donors get a receipt? Can you thank them?
Donors get a receipt from the payment processor that Instagram uses. We don't receive donor email addresses from Instagram, so please thank your donors yourself with a comment or DM.
I can't find the fundraiser option in Instagram.
Instagram's fundraising tools aren't available on every account or in every country yet. If you don't have them, add your Race for Impact link to your bio instead. See How can I promote my fundraising campaign?
For more ways to share your page, including Photo Lab images for your Stories, see What tools does Race for Impact give me to help my fundraising?