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How can I promote my fundraising campaign?

Social media is one of the most powerful tools you have to reach your fundraising goal—but it only works if you use it consistently and with purpose. Start by sharing your unique fundraising link on y

Your fundraising page link is your most useful tool. The more people see it, alongside a clear reason to give, the more donations come in.

Share your public page link

Copy the link from your public fundraising page, not your dashboard: a dashboard link only works for you (see My fundraising page won't load or shows an error). When you share your link, apps like WhatsApp and Facebook usually show a preview with your name and profile photo, so a good profile photo makes every share look better.

On Instagram and TikTok

Keep showing up

Post regular updates: a training session, a fundraising milestone, the countdown to race day. Tell people why you're racing and what your cause supports, and end every post with a direct ask and your link. Cause graphics and ready-made social posts are on our resources page at raceforimpact.com/resources.

Beyond social media

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